🎥 Here’s a consulting case interview featuring an ex-BCG Consultant and ex-Bain Consultant focusing on a growth case for Target.
Your client, Target, has seen sales growth stagnate at just 1% over the past year. To reverse this trend, leadership has launched the “Holiday Hustle,” a $500 million initiative aimed at maximizing Q4 revenue, which can account for up to 35% of annual performance. Your task is to explore creative strategies, from marketing to product launches, and craft a plan to drive growth and outpace competitors in the holiday season.
Watch Christopher Macrae Ham (ex-BCG Project Leader, London Business School MBA) run Tessa Peerless (ex-Bain Senior Associate Consultant, Ivey MBA) through this growth focused consulting case interview.
🎬 Video Sections:
00:00 Start
00:03 Introductions
01:10 Case question
02:19 Clarifying questions
05:08 Framework
09:10 Option analysis
15:00 Market sizing
19:43 Brainstorming
23:52 Threat analysis
25:33 Recommendation
27:22 Conclusion
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📝 Try this case on your own and read through sample answers with the full PDF: rocketblocks.me
➡️ Book a 1-on-1 coaching session with Chris here: rocketblocks.me
➡️ Book a 1-on-1 coaching session with Tessa here: rocketblocks.me
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